Approve It is an AI naming and branding tool that gives founders an instant verdict on a business name before they commit to it. Positioned as a startup name checker and business name validator, it runs several checks in one pass: domain availability across .com, .ae, .co, .io, .app, and .xyz with live DNS confirmation; a trademark risk assessment that flags potential conflicts and similar marks; social handle availability links for Instagram, X, LinkedIn, TikTok, and Facebook; a brand strength score out of 100 based on memorability, length, and pronunciation; and a cultural and language check that detects hidden meanings in Arabic, Spanish, French, Chinese, and German. It also generates five stronger, pre-checked alternative names. Each name is returned with a clear verdict — Approved (clear to launch), Review (fix issues first), or Declined (legal or significant risk) — so founders and agencies can decide before registration or launch. Pricing starts with a free trial (1 verdict, no card required), a one-time $19 Starter Pack for 5 verdicts, and a $29/month Pro plan for unlimited verdicts with cancel-anytime billing.