Fred

Fred runs the full UX research cycle without requiring teams to switch between tools. You plan studies, recruit and manage participants, conduct moderated or unmoderated sessions, and analyze behavioral data — all inside one platform. The AI orchestration layer coordinates each phase, automatically detects patterns across sessions, and surfaces findings without forcing analysts to manually sift through recordings. Real-time and replay-based eye tracking, gaze heatmaps, and session analysis give researchers behavioral signal that goes beyond self-reported data. Report building is integrated, so insights move from raw sessions to shareable evidence faster. Designed for teams that need research velocity without trading away methodological control — useful for product designers, UX researchers, and research ops professionals running recurring study programs.

Product designers, UX researchers, and research-ops teams use Fred to run the full research cycle — planning, recruiting, sessions, eye tracking, and reporting — in one AI-orchestrated platform.