Overview / Description
Fulcru is an AI search visibility tool that tracks whether your brand shows up in AI answers from ChatGPT, Gemini, and Perplexity, and helps you write the pages needed to get cited, aimed at marketers and agencies doing generative engine optimization (GEO). You point Fulcru at your brand and it runs the loop: it finds prompts where you are missing from AI answers, shows which competitors are cited instead, reviews the citation sources behind those answers, generates content briefs, and tracks the lift after you publish. It captures real prompts from actual user interfaces rather than APIs, and reports share of voice, sentiment, and model-by-model comparisons. Fulcru is built for agents and multi-client agency work, with a multi-client dashboard, white-labeling, and API access. It also offers a free set of tools for AI-search readiness: checking whether GPTBot, ClaudeBot, and PerplexityBot can reach your site, and generating an llms.txt file from your sitemap, with no account or card required. Paid brand plans start at $50/month. It is best for SEO teams and agencies who want to measure and improve how often their clients get named in AI search results.
Used For
Best for SEO teams and agencies tracking and improving how often their brand or clients get cited in AI search answers.
Pricing
Free Tools
Free AI-bot access check and llms.txt generator, plus a free visibility report; no account or card required
Pros & Cons
Pros
- Tracks brand visibility across ChatGPT, Gemini, and Perplexity with model-by-model comparison
- Shows which competitors are cited and the citation sources behind AI answers
- Free tools to check GPTBot/ClaudeBot/PerplexityBot access and generate an llms.txt with no account
- Captures real prompts from actual user interfaces rather than APIs
- Multi-client dashboard with white-labeling and API access for agencies
Cons
- Entry paid plan starts at $50/month and scales up quickly for more prompts or brands
- Lower tiers track a single brand with weekly (not daily) refreshes
- AI-answer tracking is an emerging area, so coverage and metrics are still maturing
- Requires content work on your side; the tool surfaces gaps but you still write and publish
Questions & Answers
Alternatives
Profound, Peec AI
Reviews & Ratings
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