Octupie

Octupie runs the short-form video workflow from research to script without manual steps. You feed it the Instagram accounts you compete with, and it monitors their content continuously — flagging only the videos that outperformed their own baseline, not just their most-viewed posts. For each outlier, it breaks down what made it work: the hook structure, narrative beats, pacing choices, and angle. That analysis then gets applied to generate a script for your own channel. The scripts aren't generic rewrites — Octupie trains on your past videos, captions, and comments to match your tone and delivery style. Reels is the launch platform; LinkedIn support is in development.

Short-form content creators use Octupie to track competitor Instagram videos, learn what made them outperform, and generate Reels scripts trained on their own voice.